The Appeal of Augmented Reality

One of the most fascinating things about technology is how it can become so personal in one’s life. Devices are now more convenient to use than they’ve ever been. This is amazing because people love when something is specifically dedicated to them. It makes the connection that much more special. For example, most people appreciate a gift when someone puts much thought into it. It means that the person actually cared enough to personalize a gift instead of just getting you something quick. This makes me think about technology and the way it works because devices become personalized the more they are put to use. Autocorrect on iPhones start to pick up on one’s lingo and makes it easier and quicker to text over time. That’s an example of personalization.   How did we get here?

One major stepping stone that got us to the place of augmented reality is the first wireless telegraph. In 1896, Marconi brought his wireless telegraph to England and patented it! (Baker 1970; Huurdemen 2003:207) Goggin 24. Wireless is a key component to the many forms of technology today because of what it enables through these forms of technology. Liao and Humpreys discuss the idea of memorializing public space. Without wireless, people would not be able to do this to a certain extent. Wireless technology has enables the connection to social media to be more effective because people could take a photograph/video and post it to social media right away. That is an example of memorializing public space. “These practices highlight the mutually constitutive relationship between code and place. If the augmented skeletons were removed from those places, the augmentations would have a different meaning and the place itself would have a different meaning” (Liao. 2014).   Augmented reality is the technology that illuminates things and makes them memorable for people.

Liao and Humpreys writes this article to show that Augmented Reality is definitely an advancement in technology but also shows the world that there is more to come. AR is unique because it it used as a way to both interconnect people and allow more private forms of communication to exist.  Even though it alters place, it creates so many other great aspects that are intended for the betterment of society in this digital age.  Also, education is a key part of AR. “A common form of augmentation described was making layers that give public information or facts about a place” (Liao & Humphreys, 2014, p. 9).  Liao and Humpreys believe that people should be educated about their surroundings and AR does just that.  It’s an opportunity for some to learn about what they usually overlook on a normal day. technology and education connected are beginning to connect when it comes to teaching today. Some fear AR because it’s amazingly creepy.  the things that can be done are unfamiliar and new to the world.  Anything that is new has the ability to create fear it others because it’s now what people may be use to.

Works Cited

Ling, Rich and Donner, Jonathan. (2009). Mobile Communication. Malden, MA: Polity Press. Chapter 2, p. 30-48.
Goggin, Gerard. (2006). Cell Phone Culture: Mobile technology in everyday life. London: Routledge. Chapter 2, 19-40.

Farman, Jason. (2012). “Historicizing Mobile Media: Locating Transformations of Embodied Space,” in N. Arceneaux & A. Kavoori (Eds), The Mobile Media Reader. New York: Peter Lang. P. 9-22.

Liao, T., & Humphreys, L. (2014). Layar-ed places: Using Mobile Augmented Reality to Tactically Reengage, Reproduce, and Reappropriate Public Space. New Media and Society, 1-18.




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